It's my opinion you're giving Franchione credit that belongs to Coach Moore. The only thing Franchione asked for when he was there was new carpet and ol' Finus put the nix on that quickly. The Crimson Tradition Fund Campaign for Athletics did start in 2002, yes. This is at the same time where Franchione was balking over his contract and refused to sign.
I may be wrong but I don't remember a time when a local TV/radio sports reporter broke news of this magnitude. Personally, I don't believe Bob is a legit name here but I have nothing to base that upon other than what I think.